Baby Yoda Plush Toy Coming to a Build-A-Bear Near You

Build-A-Bear is one with the Force, and will soon allow you to build your very own Baby Yoda plush. "I'm excited to share we will be one of the first companies to provide the digital and internet phenomenon who is trending higher than all the presidential candidates combined,” Build-A-Bear CEO...
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American Girl Has Unveiled 2020 Girl of the Year, Their First Hearing Impaired Doll

American Girl revealed the 2020 Girl of the Year; she's a compeitive cheerleader, a surfer and has hearling loss and wears a hearing aid. She's Joss Kendrick. According to her backstory, Joss experienced deafness in her left ear but can hear a bit out of her right ear with the help of a hearing aid...
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American Girl Selling $5,000 Doll Covered In Crystals

With the holidays right around the corner, no doubt the kiddos are starting to ask about Christmas presents. And for little girls, we're sure they have their eyes set on a brand new American Girl Doll. Well you might want to avert their eyes from this one! American Girl is selling a doll completely...
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Order in the Toy Store: Mattel Introduces New Judge Barbie Doll

All rise! Judge Barbie is taking the bench! Mattel unveiled its newest offering: the Barbie Judge Doll, its 2019 Barbie Career of the Year Doll. The company announced the new doll in a post on their official Twitter account on Monday. The verdict is in! With over 200 careers since 1959, this year...
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Target Drops Bullseye's Top Toys of 2019 List

Check out Target's Bullseye List here . Here's some of the top contendors: L.O.L. Surprise! Amazing Surprise Ryan's World Treasure Chest – Exclusive Animal Planet Extreme T-Rex Adventure Playset – Exclusive PAW Patrol Super Mighty Pups Lookout Tower Barbie Malibu House Jetson Renegade Hoverboard –...
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2019 Toy Fair New York

2019 Toy Fair New York Photos

Check out highlights from the 2019 Toy Fair New York held at the Jacob J. Javitz Convention Center in New York, NY in February.
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For Your Christmas List: Toy Vacuum That Really Cleans!

Buying one for every kid I know!!!
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Best Buy Releasing Toy Book on November 7th; Sneak Peek Available Now!

Best Buy will be releasing a “toy book” for the holidays - and even though it doesn’t expect to be out until Nov 7, the website got a sneak peek and here’s what’s hot according to them: • The L.O.L. Doll Surprise! Bigger Surprise! for $89.99. • Hatchimals - HatchiBabies Ponette...
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Here's Some of The Today Show's 2018's Hottest Christmas Gifts For Kids!

What are some of the biggest trends this year for gifts? The Today Show did a whole report and here's some of the highlights. Once again, "Hatchimals" and "Hatchibabies" are top of the list. The idea behind them? Here's an egg and let your kid hatch the egg to reveal an animal! We've been trying to...
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